Cilantro slogan in “Appetite for Life” which describes what Cilantro is all about.
Cilantro is not just another Coffee shop or chain of Cafes; it’s an active part of its customers’ lives and community.
Cilantro does not only offer its customers food, beverage & a seating area, it offers them a home. We blend within our customers’ lives.
Early 2005, Cilantro was acquired by El Sewedy group. The resources & power of the group has fueled the growth of the chain.
The small Company that started off in 2000 with one store and a few hundred customers remains a market leader operating over 50 stores in Egypt and proudly serving more than 10,000 customers daily
Cilantro stores’ types:
Cilantro has three different types:
Flagship: This is the largest of Cilantro stores, in a prime location where traffic and competition are already there, adequate space, highly visible and easy accessibility
Medium: This is the medium size Cilantro store, around 130 square meters, in a location with a medium traffic
Small: The smallest in Cilantro stores but still popular, can be a Kiosk, an espresso counter in a Company’ HQ, schools and universities